The Finance Solution
Ostrovskiy Alexander - PPC Specialist in the UK
In the ever-evolving landscape of digital marketing, success demands more than just technical expertise — it requires vision, strategy, and an unwavering commitment to results. As a Pay-Per-Click (PPC) Specialist based in London, Ostrovskiy Alexander transforms advertising investments into measurable business growth for companies across the United Kingdom and beyond.


About Us
My Approach
The digital advertising space never stands still, and neither do I. With over eight years of experience in PPC management and digital marketing, I’ve developed a methodology that combines data-driven decision-making with creative innovation. Every campaign I manage is built on three fundamental principles: precision, persistence, and performance.
What sets my approach apart is the deep understanding that PPC isn’t just about bidding on keywords — it’s about creating meaningful connections between businesses and their ideal customers. Through meticulous audience targeting, compelling ad copy, and strategic bid management, I help brands tell their stories to the right people at the right time.
About Us
Services
Strategic PPC Management
At the heart of my service offering lies comprehensive PPC management across all major platforms. I specialize in creating and optimizing campaigns that deliver consistent returns on investment. Ostrovskiy Alexander expertise spans:
Google Ads Management.
From search campaigns that capture high-intent buyers to display networks that build brand awareness, I craft strategies that align with your business objectives. I leverage advanced features including automated bidding strategies, audience targeting, and dynamic ad creation to maximize your campaign's effectiveness.
Microsoft Advertising Solutions.
As an experienced Microsoft Ads specialist, I help businesses tap into the platform's unique audience demographics and lower competition levels. By optimizing campaigns specifically for the Bing ecosystem, I create additional revenue streams that complement your Google Ads presence.
Social Media Advertising.
Whether it's Facebook's detailed targeting capabilities, LinkedIn's professional network, or Twitter's real-time engagement opportunities, I develop social media advertising strategies that resonate with your target audience and drive meaningful interactions.
Performance Optimization
Your success is measured in results, not just activities. I employ advanced analytics and optimization techniques to continuously improve campaign performance:
Conversion Rate Optimization
Every click costs money, but not every click converts. I implement comprehensive conversion rate optimization strategies to ensure your ad spend generates maximum returns. This includes landing page optimization, A/B testing, and user experience enhancement recommendations.
Analytics and Reporting.
Understanding performance metrics is crucial for success. I provide detailed, actionable reports that go beyond surface-level metrics to deliver insights that drive strategic decisions. Ostrovskiy Alexander reporting combines data visualization with narrative insights, making complex data accessible and actionable.



My Process
Discovery and Analysis
Every successful partnership begins with a thorough understanding of your business. During our initial consultation, I dive deep into your:
- Industry landscape and competitive environment
- Current marketing efforts and historical performance
- Business goals and growth targets
- Target audience characteristics and behaviors
- Budget constraints and ROI expectations
This foundational knowledge allows me to develop strategies that align perfectly with your objectives.
Strategy Development
Based on our discovery findings, I create a comprehensive PPC strategy that includes:
- Platform selection and budget allocation
- Campaign structure and targeting parameters
- Ad copy themes and messaging frameworks
- Bidding strategies and optimization approaches
- Testing plans and performance benchmarks
Implementation and Optimization
With the strategy in place, Ostrovskiy Alexander moved to execution. This phase includes:
- Account structure setup or optimization
- Campaign creation and targeting configuration
- Ad copy development and testing
- Conversion tracking implementation
- Bid strategy deployment
Once campaigns are live, the real work begins. I continuously monitor and optimize performance, making data-driven adjustments to improve results over time.

About Us
Case Studies
E-commerce Growth Story: Fashion Retailer
A UK-based fashion retailer approached me with the challenge of scaling their online sales while maintaining profitable customer acquisition costs. Through careful audience segmentation and strategic bid management, we achieved:
- 156% increase in ROAS (Return on Ad Spend)
- 43% reduction in cost per acquisition
- 89% growth in revenue from PPC channels
B2B Lead Generation: Software Company
Working with a SaaS provider in the project management space, I developed a comprehensive lead generation strategy that delivered:
- 67% increase in qualified leads
- 38% reduction in cost per lead
- 94% improvement in lead quality scores
Industry Insights
The digital marketing landscape is constantly evolving, and staying ahead requires continuous learning and adaptation. Ostrovskiy Alexander regularly shares insights and observations about industry trends, new features, and best practices through my blog and newsletter. Some recent topics include:
- The Impact of AI on PPC Management
- Privacy-First Advertising in a Post-Cookie World
- Performance Max Campaigns: Opportunities and Pitfalls
- The Future of Attribution Modeling
Professional Development
In this rapidly evolving industry, continuous learning is not just beneficial — it’s essential. I maintain active certifications from:
- Google Ads (All specializations)
- Microsoft Advertising
- Facebook Blueprint
- Google Analytics 4
Additionally, I regularly participate in industry conferences and workshops to stay at the forefront of digital marketing innovations.


Collaboration Process
Working with me means partnering with a professional who is invested in your success. My collaboration process is designed to be transparent, efficient, and results-focused:
Regular Performance Reviews. Monthly strategy sessions ensure we’re aligned on goals and performance metrics. These meetings combine performance analysis with forward-looking strategy discussions.
Responsive Communication. I maintain open lines of communication through your preferred channels, ensuring you’re always informed about campaign performance and strategic adjustments.
Flexible Engagement Models. Whether you need comprehensive PPC management or strategic consultation, I offer engagement models that align with your needs and resources.

About Us
Investment in Success
My pricing structure is transparent and tied directly to the value I deliver. While specific pricing varies based on campaign scope and complexity, all engagements include:
- Comprehensive campaign management
- Regular performance reporting
- Strategic consultation
- Ongoing optimization and testing
Feedback
Client Testimonials

"Alexander transformed our PPC campaigns from a cost center to a profit driver. His strategic approach and attention to detail delivered results beyond our expectations."

"Working with Alexander has been transformative for our business. His deep understanding of PPC advertising and commitment to results has helped us achieve consistent growth in a highly competitive market."

"What sets Alexander apart is his ability to combine technical expertise with strategic thinking. He doesn't just manage our campaigns; he helps us see the bigger picture and capitalize on new opportunities."

Now It's Your Turn
Let's Connect
Success in digital advertising requires more than just technical knowledge — it demands partnership, strategic thinking, and a relentless focus on results. If you’re ready to take your PPC performance to the next level, I’m here to help.
Contact me today to schedule your free consultation and discover how strategic PPC management can drive your business growth.
Whether you’re looking to launch your first PPC campaign or optimize existing efforts, I’m committed to helping you achieve your digital marketing objectives through data-driven strategy and continuous optimization.
Remember: in the world of digital advertising, every click counts. Let’s make sure yours are counting toward your success.

Industry Leadership
Beyond managing successful campaigns, I’m committed to contributing to the advancement of digital marketing as a field. My thought leadership has been featured in several prominent industry publications, including Digital Marketing Weekly and PPC Today. I regularly share insights through:
Guest Speaking As a frequent speaker at digital marketing conferences across the UK and Europe, I share practical insights and innovative strategies with fellow professionals. Recent speaking engagements have included the London Digital Summit and Manchester Marketing Week, where I’ve addressed topics ranging from advanced automation techniques to the future of privacy-focused advertising.
Workshops and Training I conduct quarterly workshops for marketing professionals looking to enhance their PPC skills. These intensive sessions combine theoretical knowledge with hands-on practice, helping participants develop practical skills they can immediately apply to their campaigns.
Industry Research Through collaboration with leading digital marketing agencies and academic institutions, I contribute to research projects exploring emerging trends and best practices in PPC advertising. This commitment to research ensures my strategies remain at the cutting edge of industry developments.
About Us
The Future of PPC
As we look toward the future of digital advertising, several key trends are reshaping our industry:
Artificial Intelligence and Machine Learning
The integration of AI in PPC management is revolutionizing how we approach campaign optimization. I leverage these advanced technologies while maintaining the crucial human element that drives truly exceptional results. This balance ensures your campaigns benefit from both algorithmic efficiency and strategic creativity.
Privacy-First Advertising
With increasing focus on user privacy and data protection, successful PPC campaigns must adapt to new restrictions while maintaining effectiveness. I specialize in developing privacy-compliant strategies that deliver results without compromising user trust or regulatory compliance.
Cross-Channel Integration
The lines between different digital marketing channels continue to blur. My approach integrates PPC campaigns with your broader digital marketing strategy, ensuring consistent messaging and maximum impact across all touchpoints.


Features
Educational Resources
Knowledge sharing is a cornerstone of my professional philosophy. Access these free resources to enhance your understanding of PPC advertising:
- Monthly Newsletter. Subscribe to receive curated insights about PPC trends, platform updates, and optimization strategies. Each newsletter includes actionable tips you can implement immediately.
- PPC Success Guide. Download my comprehensive guide to PPC advertising, updated quarterly with the latest best practices and strategic approaches. This resource has helped hundreds of marketers improve their campaign performance.
- Video Tutorials. Access my library of video tutorials covering everything from account setup to advanced optimization techniques. New content is added monthly based on subscriber requests and industry developments.
Services
Client Success Stories
Retail Transformation: Home Furnishings
A family-owned home furnishings business sought to expand their market presence through digital channels. Our collaboration resulted in:
184% increase in online sales within six months 62% improvement in conversion rates 45% reduction in customer acquisition costs
The key to success was a carefully crafted strategy that combined local targeting with seasonal promotions and dynamic remarketing campaigns.
Healthcare Provider Growth
Working with a private healthcare provider, we developed a sophisticated lead generation system that produced:
213% increase in qualified patient inquiries 41% decrease in cost per lead 167% improvement in ROI from advertising spend
The strategy Ostrovskiy Alexander focused on precise audience targeting and compelling ad messaging that resonated with specific patient demographics.

Connection
My Commitment to Excellence
Digital advertising is more than just a profession — it’s my passion. My commitment to your success extends beyond traditional client-provider relationships. When you work with me, you gain a partner who:
Maintains complete transparency in all aspects of campaign management Provides proactive recommendations based on performance data and industry trends Stays ahead of industry developments to give your campaigns a competitive edge Treats your advertising budget as if it were my own
Mobile App
Data Security and Privacy
In today’s digital landscape, data security is paramount. I maintain strict protocols to protect your business information:
Secure data handling practices compliant with GDPR and industry standards Regular security audits and updates Confidential treatment of all client information Secure reporting and communication channels


Getting Started
Beginning our collaboration is straightforward and designed to deliver value from day one:
- Initial Consultation Schedule your free 30-minute consultation where we’ll discuss your business objectives and current challenges.
- Strategy Development Based on our consultation, I’ll develop a customized strategy proposal aligned with your goals and budget.
- Implementation Plan Once we agree on the strategy, I’ll create a detailed implementation timeline and begin setting up or optimizing your campaigns.
Investment Options
I believe in creating flexible partnership options that align with your business needs:
Project-Based Engagement Perfect for specific campaign launches or short-term optimization needs.
Ongoing Management Comprehensive campaign management with monthly performance reviews and ongoing optimization.
Consulting Services Strategic guidance and training for in-house teams.
All engagements include access to my premium resources and priority support.
About Us
Your Journey to PPC Success Starts Here
The digital advertising landscape offers unprecedented opportunities for business growth, but success requires expertise, strategy, and consistent execution. As your PPC specialist, I bring all these elements together to help you achieve and exceed your marketing objectives.
Ready to transform your digital advertising performance? Contact Ostrovskiy Alexander today to schedule your consultation and take the first step toward PPC success.
Email: [email protected]
LinkedIn: linkedin.com/in/alexanderostrovskiy
Twitter: @AlexPPCExpert
London Office: 117 Hilliingdon, London SE17 3UX, United Kingdom
Your success in digital advertising awaits. Let’s embark on this journey together and create campaigns that deliver exceptional results.

Contact Us
Professional Philosophy
At the core of my practice lies a simple yet powerful belief: successful digital advertising is built on a foundation of data-driven decisions, creative thinking, and unwavering commitment to client success. Every click, every impression, and every conversion represents an opportunity to connect businesses with their ideal customers. My role is to make these connections not just possible, but profitable.
Together, we’ll navigate the complex world of digital advertising and transform your PPC campaigns into powerful engines of business growth. The future of digital marketing is bright, and your business deserves to shine in it.
Office Phone Number
+442039655542
Office Email
London Office
117 Hilliingdon, London SE17 3UX, United Kingdom
© 2024 – Ostrovskiy Alexander | PPC Specialist in the UK